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Best NJ SEO Tactics for a New Jersey Based Company

SEO is a pretty weird form of a marketing strategy. It could be extremely helpful and game-changing when done right, and at the same time, it can be straight out embarrassing when done wrong.

And, the only thing differentiating your business between the two are simple tactics. Tactics that your competitors are using but you’re missing out on.

If you haven’t yet been introduced to these tactics, don’t worry, that is what we’re here do. We’re going to go over some of the most practiced NJ SEO tactics that will do a lot to skyrocket your business in New Jersey. Let’s get right to them.


Keyword Research and why it’s so important for  SEO, especially in NJ

The first step of any Search Engine Optimization campaign is Keyword research. This is the process of discovering words and phrases that people use in search engines like Google, Bing, Yahoo. That keywords are related to your business, products or services.

There are keywords that are best used to rank in organic search, for example:

If the CPC (Cost Per Click), is very high for that specific keyword and has considerable traffic every month, in specific areas, the keyword NJ SEO difficulty is less than 30% and your business is in New Jersey not in another state or city that cannot offer your products or services.

if these keywords meet the conditions detailed above These are good signs to use this keywords and generate great and relevant content for your Business in NJ.

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Keep an Eye on Your Backlinks

Backlinks are a critical part of Search Engine Optimization. But, it’s a fact that some backlinks worth better than others.

So, its important that you keep an eye on the links you’re using on your site and keep tweaking them according to their performance.

Your aim is to focus on the backlinks that generate the most traffic to your website. This is a time taking process and will require a few undoes and redoes. But, once you find the perfect links, getting traffic to your site will be an important part of your business success.

Faster Loading Times

No one likes a slow website. People tend to wait just a few seconds to look at the buffering wheel before they decide to go back and click on the business below you.

It doesn’t matter if your NJ business has a better product or if you’re a lot more famous, what matters is that your site made them wait long enough for them to go to a competitor’s page.

There’s a lot you can do to help get your website faster to your customers.

You can use Content Deliver Networks, use higher quality image compression system, limit the amount of graphics one each page, etc.

Bottomline is, your Search Engine Optimization will be plain useless if your website isn’t fast enough to allow a smooth surfing experience for a potential client.

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Provide the Option of Voice Search

Due to the fact that there is a sudden increase in the amount of mobile devices on the internet. Its only natural to make certain accommodations for the users that makes up more than half of all interconnected devices.

You not only have to provide a “Search by Voice” feature on your website, but you also have to ensure that your company has a Featured Snippet up and running so popular virtual assistants like Alexa or Siri can read them out loud.

Analyze Competitors

At any given time, there will be people that are doing something better than you. It doesn’t matter whether they’re based in New Jersey or somewhere else.

Instead of trying to overthrow them, try to understand what they’re doing right. Analyze their website and look for in-depth details of why they’re gaining so much traffic.

Your main concern should be keywords, links and content. Pay attention to all three and figure out why theirs is better in comparison to yours and try to implement the same idea that your competitors are using to gain traffic.

SEO statistic in 2020

There are many factors that lead you to success with NJ SEO for your business, the most important including: Relevant content, on-site optimization, link building and technical SEO.

– 93% of online experiences begin with a search engine

– 50% of all searches will be voice searches by 2020

– 72% of consumers who perform a local search visit a store within 5 miles of their current location

– 61% of mobile searchers are more likely to contact a local business if they have a mobile-friendly site

– 46% of all Google search are local

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My Virtual Design is here to show you the best SEO strategy for your Local Business in New Jersey.

If your business is ready for the next level, do not hesitate to contact us and grow your online business marketing together.